What is a good business idea? Before answering the question, What is a good business idea? Let me ask you this question, do you need a good business idea to start your business? A long time back, my MBA professor once told me that...
Budgeting for Cradle pre-seed grant I’ve been meaning to write more about the entrepreneur scene in Malaysia, but I just can’t seems to find the time to do that. But I would like to share with any budding entrepreneurs that wants to...
Budgeting for Cradle pre-seed grant I’ve been meaning to write more about the entrepreneur scene in Malaysia, but I just can’t seems to find the time to do that. But I would like to share with any budding entrepreneurs that wants to...
Is Friendster better off with MOL?
In the last post, i had talked about losing mind share in US. However, Friendster is still very strong in Asia, especially in Malaysia and Philippines. Friendster is the #11 site in Malaysia and #6...
Friendster is losing mind share in the US – Try searching...
Friendster is now Malaysian. Malaysia’s MOL has just bought Friendster a couple of weeks back for an undisclosed sum. It was rumored to be at the region of USD 26 million, a large sum of money considering...
When doing excel calculation, sometimes I want to display value as 1/3 instead of 0.33333. I just learnt that you can do that in Excel with just a few simple steps.
Microsoft Office Excel can display, and take data entry as, fractions as well as decimal numbers. To enter a fraction, simply prefix it with a zero and a space.
So to display the fraction one-third, type 0 1/3. This will display 1/3 but will have an underlying value of 0.33333333. The cool thing about this, is when you do a simple calculation, it will automatically convert it to fraction for you.
EG. 1/3 X 5 will convert to 1 2/3.
Try it out, I guess this is some of the hidden secrets of Excel that not many people know. At least I don’t, until now.
Everytime when I try to focus on doing work, I always got distracted by those pesky email notification. It pops up everytime there is any incoming email. Here is how you disable it.
Turn Off E-Mail Notifications
Because an e-mail notification icon appears whenever you receive new e-mail, it’s tempting to stop work and open new messages immediately. But you can turn off the notification and then check your e-mail when it’s convenient for you. Here’s how:
1. In Microsoft Office Outlook 2007, click Tools, click Options, click E-mail Options, and then click Advanced E-mail Options.
2. In the middle of the dialog box, clear the Display a New Mail Desktop Alert check box.
Samsung Omnia is not only a good phone, but are really creative in marketing it. Sometimes i do get tired of looking at all the phone specs and trying to figure out what does it really mean for me. Samsung came out with a creative way of showcasing all its features, YouTube style.
When i was browsing through it, i find myself hook to the videos. They did a lot of best practices in making this viral. For one, these are short clips, interesting and funny. Check is out here http://www.42goodthings.com/
Today, I just did a talk on a event called Microsoft Innovation Day. This event previews some of the emerging technologies and trends, resources, and business benefits. MDEC is also doing a pitch on how technopreneur’s can get pre-seed funding for their business ideas.
I always wanted to stay focus on stuff related to technology in my blog. But this clip really inspired me. It really makes me realized that how lucky we are and there should be no concrete reasons for us to give up. This reminds me of an email I read about
“if you complaint that you have crappy shoes, wait till you see a person without legs”
In this clip, I saw someone that have so many reasons to give up but did not. I don’t know about you guys, but I will be keeping this for a crappy day to pull myself up.
Of course not the real one. A virtual baby. Recently, I’ve just found a new marketing idea by Volkswagen to create the stickiness factor in digital marketing.
Not sure how’s the response, but I find it quite interesting and have tried it out by creating a baby of Jennifer Aniston & Brad Pitt (If they are still together la).
My thoughts
First, I don’t find the baby have any resemblance with both Brad & Jennifer. At least I can’t find any. I’m always bad at seeing whether the baby looks like the father or mother.
But in terms of marketing value, I believe that they put a lot of thought into making it work.
1) The baby reacts to mouse movement. The baby’s head will move according to the direction of your mouse cursor
2) You can upload your picture and your partner’s picture or even search on the web for picture of others. (Hmmm… Now girls can fantasize on how their baby will look like with Brad Pitt as the father)
3) It’s simple to use.
Personally I find that this marketing idea can create awareness and good viral effect. But in terms of having brand or product awareness might be a bit weak. It only tells me that I need to have a bigger car for the baby. But nothing much about why VW is THE car.